Jal Shakti Abhiyan:Catch the Rain

In 2019, the Ministry of Jal Shakti launched the Jal Shakti Abhiyan in 256 water stressed districts across the country. This Abhiyan is a mass movement to bring all the stakeholders under one ambit of water conservation drive.
These districts fell under the critical or over-exploited groundwater category, where groundwater was being exploited faster than it could be replenished.
Under JSA, five target interventions to promote water conservation and water resource management are implemented, viz.
- Water conservation & rainwater harvesting,
- Renovation of traditional & other water-bodies/tanks,
- Reuse and recharge of bore-wells,
- Watershed development and
- Intensive afforestation etc.

Prime Minister Narendra Modi is set to launch the ‘Jal Shakti Abhiyan:Catch the Rain’ campaign on World Water Day i.e. on 22nd March 2021.

The Campaign will be undertaken across the country, in both rural and urban areas, with the theme “catch the rain, where it falls, when it falls”.
It will be implemented from 22nd March 2021 to 30th November, 2021 – the pre-monsoon and monsoon period in the country.
It will be launched as a Jan Andolan (People’s Movement) to take water conservation at grass-root level through people’s participation.
It is intended to nudge all stakeholders to create rainwater harvesting structures suitable to the climatic conditions and subsoil strata, to ensure proper storage of rainwater.

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